New Delhi, NFAPost: Honda Cars India Ltd, leading premium car manufacturer in India, began its festive season marketing campaign with the launch of a multimedia initiative for ‘The Great Honda Fest’..
According to the company sources, the campaign is a dazzling tribute to the diverse and vibrant festivals celebrated across India that illuminate India’s cultural landscape.
From the spiritual serenity of Onam to the vibrant exuberance of Ganesh Chaturthi, Durga Puja and Dussehra and radiant lights of Diwali, Honda’s campaign captures the essence of these diverse celebrations, spreading festive cheer across the nation.
The brand film showcases how Honda vehicles effortlessly become a part of these joyful moments, embracing the traditions, rituals, and happiness that define each festivity. YouTube Link – The Great Honda Fest – #DriveTheCelebrations (youtube.com)
Commenting on the promotion campaign, Honda Cars India Ltd. Vice President Marketing & Sales Kunal Behl said festivals bring joy and unity, and with the ‘Great Honda Fest’ campaign, the company aims to celebrate this spirit.
“At Honda, we drive not just cars, but the happiness and togetherness of communities. Adding to the cheer of the campaign. HCIL has introduced a special festive price for the ‘S’ variant of the Honda Amaze, available in both MT and CVT,” said Honda Cars India Ltd. Vice President Marketing & Sales Kunal Behl.
He also said this festive offer is designed to enhance affordability in markets where demand for these variants is growing. By making the Amaze more accessible, Honda Cars India Ltd. Vice President Marketing & Sales Kunal Behl said the company hopes to meet customers’ evolving needs while delivering the reliability and driving experience Honda is known for.”
As part of the ‘Great Honda Fest’ the company is offering attractive benefits on the purchase of its premium range of cars. Customers can avail a 3-Year Free Maintenance package offered along with other attractive benefits in form of Cash discounts, Loyalty, Exchange, and Corporate offer on its product range.
The promotional scheme is available on select models including the Honda Amaze, Honda City, Honda City e:HEV, and Honda Elevate. This offer is valid at all authorized Honda dealerships across the country for a limited period and applies to specific model variants.
*Please note: The 3-Year Free Maintenance Package covers prescribed periodic maintenance for up to 30,000 kilometers or 3 years, whichever comes first. General repairs, accident-related jobs, and normal wear and tear parts are not included in this package.*
