Bengaluru, NFAPost: Ather Energy, a leading electric scooter manufacturer in India, has introduced a new variant called the 450S. Priced at INR 129,999, the 450S aims to provide superior performance and a great riding experience compared to the current 125cc petrol scooters available in the market. The scooter will be powered by a 3 kWh battery pack, offering an estimated range of 115 km under Indian driving conditions and a top speed of 90 km/h.
The 450S will retain Ather’s reputation for providing advanced technology and high performance in the scooter segment. It targets Indian commuters who are currently purchasing 125cc internal combustion engine (ICE) scooters but are interested in transitioning to smarter and more capable electric scooters from Ather.
Tarun Mehta, the Co-Founder & CEO of Ather Energy, stated that the 450 platforms have been highly successful for the company, and they wanted to make it more accessible to a broader customer base. The 450S will serve as the new entry-level variant for customers who want to enter the electric scooter segment while seeking the quality and assurance provided by Ather scooters. Mehta also mentioned that the 450S will introduce groundbreaking technological features in the performance scooter segment, enhancing riding pleasure, safety, and overall performance.
Bookings for the Ather 450S will open in July at Ather Experience Centers across the country. Interested customers can also register their interest on Ather’s website.
Additionally, Ather Energy has revised the prices of its scooter lineup under the new FAME-II framework. The FAME-II subsidy, which has played a crucial role in accelerating electric vehicle adoption in India, now offers a subsidy of INR 10,000 per kWh with a maximum cap of 15% of the ex-factory price.
Ravneet S. Phokela, the Chief Business Officer of Ather Energy, explained that the FAME-II subsidy revision has resulted in a subsidy reduction of around INR 32,000. However, Ather has decided to absorb a significant portion of this price impact in order to promote faster adoption of electric vehicles in the country. The best-selling Ather scooter, the 450X with Pro Pack, will now be available at INR 165,000 (ex-showroom Bangalore), only slightly higher than the prices in March 2023. Ather has made efforts to minimize the price hike for the benefit of its customers and claims to have the lowest price increase in the industry following the FAME-II subsidy reduction. The inclusion of a 700W home fast charger and access to Ather Grid™ up to 3 kW provides additional value to customers paying the incremental price after the subsidy revision.
Starting today, the Ather 450X will be priced at INR 145,000 (ex-showroom Bangalore), while the 450X with Pro Pack will be available at INR 165,000 (ex-showroom Bangalore).
These prices include the FAME-II subsidy as well as state subsidies.
Overall, Ather Energy’s new 450S variant aims to bring performance-centric electric mobility to a wider range of commuters in India. With competitive pricing and advanced features, Ather continues to push the boundaries in the electric scooter segment, prioritizing riding pleasure, safety, and overall performance.
