Mumbai, NFAPost: Yokohama India is pleased to announce the launch of its 51st branded store in Tamil Nadu within its flagship Yokohama Club Network (YCN). Tyre Centre Co., one of the most prominent tyre retailers in Salem is now the 51st official merchandiser of the Yokohama range of performance tyres.
Tyre Centre Co. will have the full range of products and services on display, including the passenger car tyres and SUV tyres. The specialized store will further propel the already expansive Yokohama Club Network to create a well-connected channel around the country.
Yokohama India MD & CEO Harinder Singh said achieving excellence, customer reach and customer satisfaction holds utmost importance.
“The Yokohama Club Network has been at the forefront of offering a wide range of tyres and services to meet Indian motorists’ needs thus setting a benchmark in customer satisfaction. The new YCN store in Salem is an opportunity for us to connect with customers in this area and help them get the most out of their motoring lifestyle with our top-notch performance tyres,” said Yokohama India MD & CEO Harinder Singh.
Sivakumar, owner of Tyre Centre Co. said, he has been associated with Yokohama Tyres for over 12 years now.
“Looking at the product performance and the company’s support regarding service and warranty, I decided to fortify this relationship by upgrading my showroom to a specialised YCN store. I would like to add that repeat customer demand for Yokohama Tyres is also a major reason behind this decision,” said showroom owner Sivakumar.
YCN dealership stores are not just a regular tyre shop but a one-stop solution for tyre-related needs and services like the complete range of Yokohama Tyres, wheel balancing, wheel alignment etc. All these come with the latest tools and machinery and trained technicians. Since 2020, Yokohama India has increased its YCN fourfold and looks to expand its reach more aggressively in 2023 as well.
About Yokohama India
Yokohama India Pvt. Ltd. is a 100% subsidiary of The Yokohama Rubber Co., Ltd. With India being one of the fastest-growing automobile markets, Yokohama began operations in India in 2007 and started its first manufacturing plant in November 2014. Its brands Advan, BluEarth, Earth-1, Geolandar and S-drive are widely known for meeting the diverse needs of Indian motorists. For further details please visit www.yokohama-india.com