AWS India’s Head of Start-up Ecosystem, Amitabh Nagpal, has acknowledged that gaming has become one of the most popular forms of entertainment today. Indian start-ups are leading the rapid growth of the gaming industry in India, utilizing cloud technologies to build and operate high-performance games across all categories. AWS offers Indian gaming start-ups the services and solutions necessary to develop successful games.
Survey Reveals Preference for Casual Games in India
According to a recent survey, 48% of non-gamers prefer casual games like Ludo King and Candy Crush, while 35% of gamers have increased their gaming time in the last year. The report reveals that 64% of paying gamers make in-app purchases, and 57% subscribe to game services. Additionally, 59% of payers began paying for games within the past 12 months. The trend indicates that paying gamers are willing to pay for casual games (50%), followed by mid-core (48%) and hyper-casual and RMG (39%).
Paying Gamers Willing to Spend on Casual Games
The gaming industry has become increasingly popular in India, with casual games such as Ludo King and Candy Crush is the most preferred among non-gamers. Start-ups in India are leading the charge in the rapid growth of the gaming industry, utilizing cloud technologies provided by AWS to create high-performance games across all categories. The survey found that paying gamers are willing to pay for casual games (50%), followed by mid-core (48%) and hyper-casual and RMG (39%). The report also showed that paying gamers tend to make in-app purchases (64%) and subscribe to game services (57%). Lastly, 59% of payers began paying for games within the past 12 months.