The company’s decision to boost capabilities of its omnichannel CPaaS Platform
Mumbai, NFAPost: Route Mobile Limited (“Route Mobile”), one of the leading cloud communication platform service providers to enterprises, over-the-top (“OTT”) players, and mobile network operators, announced the signing of definitive agreements to acquire the artificial intelligence-driven email communication platform, Sendclean, from Sarv Webs Private Limited (“Sarv”).
Route Mobile has acquired (through a slump sale) the core IP for Sarv’s business email technology platform (transactional and promotional email), the team of professionals that built and supports the platform, and customer contracts, from Sarv, subject to the closing conditions.
Headquartered in Jaipur, Sarv delivers effective unified enterprise communication solutions including email, cloud telephony and other related services.
Integrating Sarv’s email communication technology with Route Mobile’s CxPaaS (Customer Experience Platform as a Service) platform, will deliver unified and unparalleled cloud-based digital communication solutions to global enterprise clients.
Traditional, standard email solutions and platforms have come of age and enterprises now seek email solutions that offer growth enabling services. Sendclean is optimized to address unique requirements of enterprises across diverse industry verticals, suiting their specific requirements and use cases.
The acquisition uniquely positions Route Mobile to offer a completely customizable email interaction platform, in addition to A2P SMS, OTT messaging, voice and enhanced business messaging solutions for enterprises to strengthen their customer relationships across multiple touchpoints.
Additionally, enterprises can gain actionable insights through intelligent automation and build simplified communication strategies for their customers at every stage of the service cycle.
Route Mobile Limited Managing Director and Group CEO Rajdipkumar Gupta said in the post-pandemic era, enterprises have become significantly more reliant on multiple digital communication channels to engage with the customers who are more digitally-abled, and who expect personalized and interactive communication from brands.
“We continue to stride forward in our endeavor to offer a truly unified communication toolkit for brands to improve their customer experience. By working closely with Sarv’s team of experts, and bringing together the best AI-enabled automated solutions in the space of digital communication, we can deliver value-addition to enterprises across the various stages of customer life-cycle – from identification of potential customers, to successful conversions and efficient management of existing customers,” said Rajdipkumar Gupta.
Sarv Founder & Director Ramesh Chaudhary adding Sendclean’s advanced email communication platform to Route Mobile’s bouquet of CPaaS-driven solutions enables an unparalleled and comprehensive digital communication solution, for global enterprises, that drives more revenue, and at the same time simplifies customer communication across the lifecycle.
“Sendclean leverages cutting edge growth hacking tactics to significantly enhance ROI for businesses.”
The Closing of the transaction is subject to customary condition precedents and regulatory approvals, as applicable and is expected to close within the next 30 days,” said Ramesh Chaudhary.
Sarv:
Headquartered in Jaipur, Rajasthan, India, Sarv Webs Private Limited, was founded in 2011, by Ramesh Chaudhary and Abhimanyu Sharma, with a vision of providing a unified communication platform to enterprises. Besides Sendclean, Sarv platform also provides a plethora of cloud telephony and related solutions to enterprises. The team is focused on building AI driven, self-learning digital communication solutions.
Route Mobile Limited:
Established in 2004, Route Mobile Limited (“RML”) is a cloud communications platform service provider, catering to enterprises, over-the-top (OTT) players, and mobile network operators (MNO). RML’s portfolio comprises solutions in messaging, voice, email, SMS filtering, analytics, and monetization. RML has a diverse enterprise client base across a broad range of industries including social media companies, banks and financial institutions, e-commerce entities, and travel aggregators. RML is headquartered in Mumbai, India with a global presence in the Asia Pacific, Middle East, Africa, Europe, and North America.
