With this integration, SBI’s farmer customers can avail free home delivery of all farming related products in ~27000+ Pin codes across India
They can buy seeds, fertilisers, agri machinery, pesticides, organic products etc with no minimum order value through IFFCO eBazar portal
This integration will enable IFFCO e-BAZAR to reach out to 3 crore customers registered on YONO
Mumbai, NFAPost:.With an aim to digitally empower its farmer customers and make them future ready, country’s largest lender State Bank of India has facilitated the integration of YONO Krishi with IFFCO eBazar under its Mandi section.
With this integration, SBI’s farmer customers can avail free home delivery of all farming related products in ~27000+ Pin codes across India from IFFCO eBazar portal. They can seamlessly order online – seeds, fertilizers, agri machinery, pesticides, organic products and various other farm products – with no minimum order value through IFFCO eBazar portal. Over 3 crore registered YONO customers can be benefited with the integration of YONO Krishi and IFFCO eBazar.
IFFCO eBazar is a 100% owned subsidiary of IFFCO Limited. Through its online B2C platform IFFCO eBazar sells variety of agro products. The platform is available in 12 languages through App (both Playstore and AppStore) and Portal.
Farm inputs
SBI Managing Director (Retail & Digital Banking) C S Setty said with the integration of IFFCO Bazar on YONO Krishi, customers will now be able to purchase the high-quality farm inputs and agri machinery online.
“This is another step towards fulfilling the vision of the government of doubling the farmer’s income by 2022. With a Digital-First approach, it is part of our continuous endeavor to provide innovative digital banking solutions to all our customers across the country,” said SBI Managing Director (Retail & Digital Banking) C S Setty.
Since its lunch last year, YONO Krishi platform has been catering to all the farmers’ agricultural needs, from sowing to harvesting. Available in 10 vernacular languages, besides Hindi and English YONO Krishi is providing convenient and advanced farming experience to the customers.
In less than 3 years, YONO has grown by leaps and bounds. It has witnessed more than 65 million downloads with over 30 million registered users. YONO has partnered with over 80 e-commerce players in more than 20 categories. The Bank’s flagship banking and lifestyle platform – YONO is also tasting success in international markets such as UK and Mauritius.
Mortgage leader
State Bank of India (SBI) is the largest commercial bank in terms of assets, deposits, branches, customers, and employees. It is also the largest mortgage lender in the country. As on September 30, 2020, the bank has a deposit base of over Rs. 34 lakh crore with CASA ratio of more than 45% and advances of nearly Rs. 24 lakh crore.
SBI commands a market share of a little over 34% in home loans and about 32% in the auto loans segment. The Bank has the largest network of almost 22,300 branches in India with an ATM / CDM network of close to 58,800 and total BC outlets of more than 66,500.
The number of customers using internet banking facilities is nearly 81 million and mobile banking services stand a little more than 18 million. The integrated digital and lifestyle platform by SBI – YONO has crossed the landmark of 66 million downloads. YONO which has 28.5 million registered users, witnesses between 7.5 to 8 million logins per day.
In October 2020 alone, SBI disbursed an average of over 3500 personal loans and around 9700 agri gold loans on a daily basis. The bank recently launched the YONO Global app in the UK and Mauritius and plans to cover 9 more countries by the end of 2020. On social media platforms, SBI has the highest number of followers on Facebook and Twitter amongst all banks worldwide.
