Anytime Doctor on Call Service on Apollo 24|7 platform for HDFC Bank Customers
Financial Support for everyday medical needs at Apollo Hospitals
Mumbai, NFAPost: In a first-of-its-kind initiative in the country, HDFC Bank and Apollo Hospitals have joined hands to launch The HealthyLife Programme, a holistic healthcare solution which makes healthy living accessible and affordable on Apollo’s digital platform, Apollo 24|7.
The programme is created exclusively for HDFC Bank customers who will get round the clock access to emergency Apollo Doctor at No Cost on Apollo 24|7 along with a plethora of benefits such as choice of payment options and ease of finance for treatments at all Apollo Hospitals.
The initiative was launched digitally by HDFC Bank Managing Director Aditya Puri and Apollo Hospitals Group Chairman Dr. Prathap C. Reddy in the presence of Apollo Hospitals Group Executive Vice-Chairperson Ms. Shobana Kamineni and HDFC Bank MD Designate Sashidhar Jagdishan.
The two biggest challenges in a medical emergency or keeping healthy are access to trusted, quality healthcare and easy finance at scale. The coming together of these two leading players aims to address precisely this through the combined reach of the two organisations.
Apollo pharmacy
About 40% of India is only about 30 minutes away from an Apollo pharmacy while over 85% of the districts in the country are served by an HDFC Bank branch. The two organizations have the potential to initially serve 65 million existing HDFC Bank customer along with the new ones who will be onboarded along the journey of this partnership.
Commenting on the new deal, HDFC Bank Managing Director Aditya Puri said there is nothing more precious than life and health.
“A healthy India is the first step towards a really wealthy India. To me it is like a mini health mission that will revolutionize access to quality healthcare for millions of our countrymen. They can get medical services at a place and time of their choice,” HDFC Bank Managing Director Aditya Puri.
HDFC Bank Managing Director Aditya Puri said HDFC Bank is inspired by the prime minister’s clarion call on Independence Day to provide healthcare services for all through the National Digital Health Mission.
“I am extremely happy and proud to launch this,” said HDFC Bank Managing Director Aditya Puri.
Real-time access
Apollo Hospitals Group Chairman Dr. Prathap C. Reddy said he is excited to be a part of this launch as the objective is to make lives healthy while making the process convenient and easy for the customers.
“We are glad to partner with HDFC Bank and provide real-time access to world-class Apollo expertise on Apollo 24|7. I am sure that this association will usher in positive changes in both healthcare and financial sector of our country and propel the PMs vision of a Healthy India,” said Apollo Hospitals Group Chairman Dr. Prathap C. Reddy.
Apollo Hospitals Group Executive Vice-Chairperson Ms. Shobana Kamineni said she thinks it is about time that individuals prioritise health over everything else.
“With this partnership, we want to make it easier for all Indians across the country, to opt for a healthy life by making quality healthcare affordable and accessible 24|7, using a digital first approach. Through this association, we take lead in the country’s ongoing healthcare metamorphosis by providing a unique Omni-channel solution, which is what the people need today. It aligns with our objective of offering a Continuum of Care for all those who believe in Apollo,” said Apollo Hospitals Group Executive Vice-Chairperson Ms. Shobana Kamineni.
Key features that customers can avail:
| HealthyLife Programme | Finance |
| Anytime Apollo Doctor on Call Service at No Cost | Pre-approved personal loan of upto Rs 40 lakh |
| Complementary One Apollo membership for the 1st year. | 10 second personal loan disbursal |
| Chronic care programmes on Apollo 24|7 | No Cost EMI on Credit or Debit Cards |
| Home delivery of medicines with membership discounts on Apollo 24|7 | Lifecare Finance with Easy EMI covering eye care, dental care, maternity, IVF |
| WhatsApp based concierge services | Credit card facility with EMI on card, instant discounts, Spend-based waivers, Concierge facilities. |
| Comprehensive health check up |
In addition, HDFC Bank will also offer all Apollo employees/customers a host of banking products including loans for medical equipment.
Apollo 24|7 is India’s largest end-to-end omni-channel healthcare platform launched on 5th Februar, 2020. The platform enables users from any part of the country to use trusted Apollo services from their phones, at the click of a button.
Apollo 24|7 is incubated by Apollo Hospital to form a as a new-age digital healthcare start-up. The platform currently offers a full bouquet of healthcare services – 24×7 consultation with 7000+ Apollo doctors pan-India and across 55+ specialties, seamless medicine delivery at home, diagnostic test booking and doorstep sample collection, digital health records and more.
The platform recently launched Apollo ProHealth, which is the first-ever preventive health management program. Apollo 24|7 has overcome the hindrance of time and place, as the services are available 24*7 and accessible by people from any location.
