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Chennai, NFAPost: Global smartphone brand Vivo has announced its entry into allied devices. With the foray into this new product category, the company will soon launch TWS earphones in India as its entrance into the mobile accessories segment, and an initial step towards the development of IoT technology.

The soon-to-be-launched TWS Neo attempts to accentuate the user’s experience of audio technology. Designed with the needs of consumers in mind, the soon-to-be-launched TWS Neo Earphones will feature superior and smart features to provide the best in class and supreme audio quality. Vivo TWS earphones is designed with AI features and DeepX stereo, engineered to give an immersive and seamless audio experience to music lovers on the go, Vivo said.

“Vivo has built a strong brand-value in the Indian smartphone market with its series of innovative products and offering end-to-end customer experience. We are pleased to see our customers repose trust in us. With evolving consumer needs, we believe that it is the right time to expand our product offerings into mobile accessories segment with our design-centric devices that provide greater values and improve consumers’ lives,” Vivo India Director – Brand Strategy Nipun Marya.  

“With Vivo TWS Neo earphones, we hope to strike a chord amongst everyday music lovers with a product that will take them on an immersive journey with its high-quality and ultimate audio experience,” he added.

As a consumer-centric brand, Vivo has successfully catered to the diverse needs of Indian consumers and offered cutting-edge technology solutions to provide an ultimate smartphone experience. The brand is also entering into premium smartphone segment with its flagship X-series smartphones. Like the Vivo smartphones, TWS Neo Earphones showcase Vivo’s commitment to building design-centric devices that improve consumers’ lives.

Entered India in late 2014, Vivo has established itself as one of the top smartphone brands in India. Manufacturing in Greater Noida, the company has a robust distribution network across the country both online and offline, catering the best in class quality services to approximately 550 cities, in 27 states and 5 union territories backed by more than 600 service centres in India.

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