Amritsar, NFAPost: Okinawa, a leading electric two-wheeler manufacturing company with a focus on Make in India, has announced selling over 1000 scooters within a month, since the brand resumed operations post the government relaxing rules on the economic activities.
The brand achieved this sale number with 60-70% touchpoints operational out of over 350 dealers Pan India. The company partially resumed operations across dealerships on May 11, 2020 with 25% workforce and strict safety measures for Covid-19 prevention. Okinawa has already dispatched over 1200 vehicles in 1st Month of Operation after strict lockdown.
Dealership network
Amidst Covid-19 spread, the company had issued advisory to its dealership network on maintaining safety measures as they resume operations. The brand has been taking all the necessary precautions in terms of safety of its stakeholders.
Commenting on the company’s achievement, Okinawa Managing Director Jeetender Sharma said the company has witnessed a good demand in the market for Electric scooters.
“We have retailed over 1000 electric scooters despite limited dealerships operational during the current COVID 19 outbreak. This has indeed encouraged us, as we understand that the market is gaining its strength back. We also anticipate that, due to COVID-19 outbreak, a lot of people would want to avoid using public transport, which might increase the demand of new vehicles for Personal Mobility. With the increasing awareness around the economic viability of electric vehicles, we might witness a sharp inclination towards EVs among the buyers,” said Okinawa Managing Director Jeetender Sharma.
All the products are sanitized before getting dispatched from the assembly at the manufacturing unit and dealer partners sanitize post receiving the products at Dealership. To ensure the safety of the customers and dealers, a proper thermal screening is conducted at all the dealerships of Okinawa, as per the advisory issued by the company.
Okinawa has reached the milestone number of retailing 1000 electric vehicles in the current difficult times, when not all the dealerships are fully operational, which highlights the growing demand of EVs among users. Okinawa also tops the chart in high-speed electric scooter sales in India in FY2020 and the only EV player to cross 10,000 figure in India.
EV Adoption
Okinawa further plans to accelerate its marketing activities to spread awareness about EV adoption. Amidst the COVID-19 scenario, Okinawa also announced a hike in dealer margin from 8% to 11% to enable its dealer network to make more profits. The brand has been adhering to strict operating procedures and is committed to the health and well- being of its stakeholders.
Founded in 2015 by Managing Director Jeetender Sharma and Chairperson Rupali Sharma, Okinawa is one of the fastest-growing and most disruptive Indian automobile companies today. Okinawa –also the first company to get FAME-II approval is a 100% Indian electric two-wheeler manufacturing company with a focus on ‘Make in India’.
By producing high-speed e-scooters and bikes, the company is contributing to the growth of e-vehicles in India. By steadily creating viable alternatives to petrol and diesel vehicles, the company is delivering on its brand aim to #PowertheChange. The company is headquartered in Gurugram and the manufacturing facility is in Bhiwadi, Rajasthan.