Unveils new corporate logo and Dynamic Seal identity for online rummy operators

Mumbai, NFAPost: The Rummy Federation (TRF), the self-regulatory body for the online rummy industry in the country, has officially changed its corporate name to The Online Rummy Federation (TORF) and unveiled its new brand identity.

The new corporate identity aligns with the organisation’s long term focus to set a common code of conduct for the entire online rummy industry ensuring provisions for responsible gameplay, a fair playing environment, and best practices in creating secure platforms, for players and operators.

The rebranding is a part of the organisation’s vision to build a comprehensive self-regulatory ecosystem for online rummy operators, a game of skill, which is gaining popularity in its online avatar across the country.

Additionally, TORF has also revamped its Dynamic Seal logo, awarded to select online rummy operators who are able to comply with the stringent guidelines set by The Online Rummy Federation (TORF) in the form of their code of conduct. The Dynamic Seal is a sign of assurance which has been put in place to protect the interests of players.

Sharing his thoughts on the new corporate identity and brand logo, The Online Rummy Federation CEO Sameer Barde said as games of skill continue to shift to online versions, the organisation recognises the need to make the online rummy industry more credible and transparent.

“Our new corporate identity and brand logo embody the spirit of the federation and represent the continued commitment towards comprehensive self-regulation and to ensure a responsible, secure, and fair gaming experience for the players.  Even though our name is changing, our purpose to provide wholesome entertainment and ethical gaming to players remains the same,” said The Online Rummy Federation CEO Sameer Barde.

The official website has also been revamped as per the new corporate name and logo. For more information, please visit www.torf.org.in

TORF – The Online Rummy Federation is a not-for-profit society established under the Societies Registration Act, to guide and support the online rummy industry in providing sustainable and healthy entertainment to players across India.

TORF aims to encourage, develop, facilitate and support the online rummy operators to adopt a common set of standards and practices with the goal of building a self-regulatory framework that will lead to a responsible industry and protect player interests. TORF also acts as the unified voice of the online rummy industry that works with all its stakeholders for creating the right environment for the growth of the online rummy business.

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