Chennai, NFAPost: Everybody now talks about the new normal. Be it working from home, wearing mask or social distancing, the new normal requires some adjustment. But everything can be made easier with the right equipment for staying connected.

Keeping technology in mind, Audio-Technica offers audio solutions that enable one stay connected with his/her co-workers. Clear voice communication is essential for long-distance meetings and conferences, and the ATR3350 Omnidirectional Lavalier Microphone newscaster style engineered for intelligible, accurate voice reproduction. This offers an affordable all-purpose solution at Rs 2,507 for delivering top-quality audio while working remotely, the company said.

Like all Audio-Technica mics, the ATR3350 is a major step up from the built-in mic in a computer, tablet or phone.

Audio-Technica’s ATR2500-USB premium-quality condenser mic, priced at Rs 10,017 is ideal for conference calls, webinars, podcasting, home studio recording, field recording, and voiceover use. The ATR2500-USB plugs right into the computer’s USB port, and functions seamlessly with the recording software. This large-diaphragm side-address condenser offers a USB output for recording to the computer, a quality analog-to-digital converter for excellent fidelity, and a headphone output with level
control for monitoring.

Its cardioid polar pattern reduces pickup of unwanted sounds from the sides and rear. It’s ideal for work-at-home use as well as for podcasting and music recording.

The AT2020 Microphone at Rs 11,094 with the XLR to USB Adapter or the AT2020USB+ Microphone at Rs 22,855 condenser USB microphone are well suited for business meetings, podcasting and recording. The condenser mic delivers clarity. THE AT2020USB+ offers additional useful features like a headphone jack with level control.

The ATGM1-USB desktop microphone is a compact directional USB mic that delivers vocal clarity while blocking out unwanted noise. At Rs 5,516, the ATGM1-USB with its unobtrusive profile is ideal for videoconferencing and use in tight home office spaces, and its plug-and-play operation and included USB cable ensure total ease of use.

Audio-Technica also offers a hands-free mic that doesn’t take up any desk space at all. The ATGM2 detachable boom mic easily attaches to your favourite pair of headphones (such as the popular industry-standard ATH-M50x), to transform your over-ear headphones into a full-fledged headset. The ATGM2 priced at Rs 8,938 is flexible to adjust for optimum positioning, and its highly directional hyper cardioid mic element rejects ambient noise to ensure maximum vocal clarity.

Founded in Japan in 1962 by Hideo Matsushita, Audio-Technica made its name by manufacturing state-of-the-art phonograph cartridges and tonearms. Today, Audio-Technica is a worldwide group of companies devoted to creating high-performance microphones, headphones, wireless systems, mixers, turntables, phono cartridges and other electronic products.

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